On my business cards I have used the following slogans:

"Madison Avenue design meets Madison Wisconson price."

and

"You don't have to be a Fortune 500 to look like one"

and my personal favorite: "Because other designers suck."

Of course, there is the belief that you should never, EVER go negative.... I disagree, but I'd love to hear your opinions on the subject.

Now, before you start in.... you should know that I've been doing branding and design for 23 years, and you should know that I ha… Continue

Do Your Clients Make This “Deadly” Mistake…

If you’re at all like me, you can’t stand when someone tells you how to do your job.

I recently had several clients who refused to listen to any of my professional advice and direction for their website project, and insisted I do it their way.

The result? Well, let’s just say that it turned out like crap as it almost always does!

So that got me thinking: “What is it about my line of work that makes people think that they can do what I do?”… Continue

There are many premium coffee brands competing for the home market. Sure, it's true that Starbucks has won hands down for the premium coffee shop venue, and because of their huge number of stores, now over 8,000 even with their closing a good many that they had pr… Continue